How To Enable Google My Business Messaging

Rabinder M

Last Update 4 years ago

Google My Business (GMB) is a powerful tool for reaching customers. It can be integrated with your system, to increase your ability to conveniently communicate with your leads/customers.


When someone Googles a category of business, most businesses that pop up have the buttons to call, save, or access the website. You can make your business stand out more, and reach additional leads, by adding the message option. This will allow you to conveniently reach leads through SMS communications, completely integrated with the system. Follow these steps to learn how:


Step 1: Integrate your Google My Business page.

  • Navigate to Settings > Integrations.
  • Choose the "Google My Business" integration.
  • Click "Select a GMB page" to connect a page.
  • Once the page is integrated, you'll have the option to "Change Page" or access "Messenger Settings" to make changes. You can also remove a page.

Step 2: Configuring your GMB Settings

  • Click into "Messenger Settings"
  • Customize your GMB configuration. 
    • Note: the changes will be reflected in the display on the right-hand side.
  • Choose a display name, add a logo, and set the welcome message.
  • Choose a contact name, email, and brand website.
  • You may also insert a Privacy Policy URL if you wish.
  • Click "Save" to confirm your changes.


Step 3: Accessing your GMB Communications

  • Navigate to Conversations.
  • Click into a conversation and you'll be able to see the GMB communication with a contact. It will appear as SMS communication. You'll be able to reply directly within the conversation channel.


Note: you may now also filter the "Customer Replied" channel of a trigger by GMB Messaging, as shown below:

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